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San Diego Internet Marketing Blog

Internet Marketing News & Strategies for Businesses

Facebook Advertising and Marketing with Ads, Polls, Groups and More

Dale Tubig - Tuesday, March 16, 2010


With 400 million users on Facebook, you know you are connecting with real people. More importantly, you are reaching out to the right people at the right time!  Your business can use Facebook advertising to help increase demand for your product or service.  Facebook Ads makes it easy and cost-effective to quickly set up and manage your campaign. You can use image and text-based ads, advertise your own web page or something on Facebook like a Page or an Event. Facebook Ads offers you the flexibility to choose  -- to pay per click or pay per impression in your local currency.  

Advertising online is all about measurable results. You can optimize Facebook ads to track your progress with real-time reporting. By gaining insights about what type of users are clicking on your ad, you can make modifications to maximize your results.

You also have the ability to combine other marketing solutions (like polls, sponsorships, groups, etc.) with your Facebook advertising to gain greater ROI. For example, when you have a well established Facebook presence with your ads, plus Facebook Pages or Facebook Events, you can take your advertising message a step further. Turn your ad into a trusted referral by including content from a user’s “friends” who are already affiliated with your products or services! For a low cost of participation, you get a truly engaged audience. Nothing can beat the positive and long-lasting results of that!     


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